Atos Powers Winter European Youth Olympic Festival with Cutting-Edge Digital Solutions

(IN BRIEF) Atos played a crucial role in the success of the Winter European Youth Olympic Festival Bakuriani 2025, providing innovative digital solutions that enhanced fan experiences and event operations. Key technologies included an AI-powered media center, real-time results systems, and the engaging Winter Crystal mobile game.

(PRESS RELEASE) PARIS, 21-Feb-2025 — /EuropaWire/ — Atos, a global leader in digital transformation, has played a pivotal role in the success of the Winter European Youth Olympic Festival (EYOF) Bakuriani 2025, showcasing a range of innovative technologies that enhanced both the operational efficiency of the event and the experience for fans. Held from February 9 to 16, the Festival benefited from Atos’ comprehensive suite of IT services, from live streaming to AI-powered media tools, which brought the action closer to audiences across Europe.

As the Technology Partner of EYOF, Atos delivered traditional Timing and Results services that ensured accurate and seamless data tracking across all sports. The company also powered the event’s official website, mobile app, and real-time results system, allowing fans and stakeholders to easily access vital information. Moreover, Atos supported live streaming of competitions, enabling broadcasters and media partners to share the events with a global audience.

Innovative Technologies to Elevate Engagement
The event also marked a milestone for Atos and the EYOF Organizing Committee with the introduction of several pioneering technologies that took fan engagement and stakeholder interaction to new levels. A key innovation was the AI-powered Media Center, which provided stakeholders—such as Olympic Committees, federations, and accredited media outlets—with automated, customizable video clips. This technology enabled users to submit natural language requests for ready-to-use video highlights about athletes, sports, or specific game situations, a significant step forward in how major sporting events deliver content quickly and efficiently.

Another notable development was the creation of an immersive on- and off-site system, providing attendees with real-time results and video highlights on a single screen. This solution, developed in partnership with the Organizing Committee, ensured that both on-site and online users were fully immersed in the action, with live news feeds displayed on large screens throughout the event venues.

Additionally, Atos introduced an AI-powered chatbot designed to instantly respond to fan inquiries about event details, historical results, and information about Georgia, the host country. This further enhanced the fan experience, providing seamless access to crucial information.

Engaging Fans through the SportEurope Platform and Winter Crystal Game
Atos also developed the SportEurope platform, an integrated online ecosystem that connected the event’s web presence, social media, and marketing automation systems. The platform fostered continuous engagement with sports enthusiasts across Europe, featuring content created in collaboration with athletes and various European Olympic Committees. SportEurope has since become a key tool for building a vibrant fan community around the Games.

In addition, Atos introduced the Winter Crystal gaming experience, a mobile game that allowed players to virtually explore Georgian landmarks and EYOF venues while solving challenges and completing tasks. The game, which engaged users with its interactive elements, allowed players to compete for the coveted Winter Crystal award.

A Remarkable Success for Atos and the EYOF
The event also yielded impressive digital achievements, including over 1 million views on Instagram, 60,000 views on TikTok, and over 200 hours of live streaming. More than 2,000 active users engaged with the event app, and over 550 downloads were made from the Gaudi multimedia repository, a testament to the high level of interest in the digital offerings provided by Atos.

Nacho Moros, Head of Atos Major Events, reflected on the success of the event: “We are delighted to have contributed to the success of the Winter European Youth Olympic Festival. This event served as an ideal platform to introduce innovative technologies that will continue to shape the future of digital transformation for major sporting events. The positive reception of our solutions paves the way for their deployment in future high-profile events.”

Zurab Tuskia, Head of IT & Accreditation for the EYOF Bakuriani 2025 Organizing Committee, praised Atos’ support: “Atos delivered exceptional service and played a vital role in ensuring the event’s success. Their quick responses to any challenges, coupled with their strong collaborative approach, helped make the Festival a seamless experience for all involved.”

About Atos and Its Commitment to Sports Events
Atos has been serving its partners in the world of sports and major events for over 30 years, providing cutting-edge technology to enhance the experience of fans and participants alike. As the Official Digital Technology Partner for the European Olympic Committees, UEFA National Team Football, and a major contributor to iconic events such as UEFA EURO 2024™ and the Paris 2024 Olympic Games, Atos continues to shape the future of sports technology.

For more information about Atos’ solutions for major sporting events, visit: Atos Major Events.

About European Youth Olympics Festival Bakuriani 2025

The EOC is an international non-governmental not-for-profit organization whose objective is to propagate the fundamental principles of Olympism at European level. Held under the patronage of the IOC, and the pride of the European Olympic Committees with almost 35 years of tradition, the EYOF is the first top European multi-sport event aimed at young athletes aged 14 to 18. There is a winter and a summer edition, which take place in two-year cycles, in odd-numbered years.

The event is rich with Olympic traditions: from the burning flame to athletes’ and officials’ oaths. It is at the EYOF that many of Europe’s aspiring sports stars take their first steps on the international stage. And while some may look to the EYOF as a stepping-stone to Olympic greatness, all who participate take home friendships and experiences to last a lifetime.

About Atos

Atos is a global leader in digital transformation with c. 82,000 employees and annual revenue of c. € 10 billion. European number one in cybersecurity, cloud and high-performance computing, the Group provides tailored end-to-end solutions for all industries in 69 countries. A pioneer in decarbonization services and products, Atos is committed to a secure and decarbonized digital for its clients. Atos is a SE (Societas Europaea) and listed on Euronext Paris.

The purpose of Atos is to help design the future of the information space. Its expertise and services support the development of knowledge, education and research in a multicultural approach and contribute to the development of scientific and technological excellence. Across the world, the Group enables its customers and employees, and members of societies at large to live, work and develop sustainably, in a safe and secure information space.

Media Contact:

Laurent Massicot
laurent.massicot@atos.net
+33 (0)7 69 48 01 80

SOURCE: Atos